diff --git a/README.org b/README.org
index 3a1c10b..da17537 100644
--- a/README.org
+++ b/README.org
@@ -81,61 +81,87 @@ defined, most tools will look in =/srv/charm-store= by default.
 
 ** charm type
 
-Not all charm are intended to bring up services as having a container
-always running and listening.
+Not all charm are designed to set up a continuously running, listening
+service.
 
-In ~metadata.yml~, the root level ~type~ can be one of:
+In a charm's ~metadata.yml~, the root-level key ~type~ can have one of
+these values:
 
-- ~service~ (default)
+- ~daemon~ (default)
 
-  If not specified, this is the default. A charm brings up a service.
-  It is meant to be *always running*. For instance, ~apache~, ~mysql~,
-  ~postgres~ are services.
+  By default, a charm is of type ~daemon~. It's probably the most
+  expected way to run a service: it brings up a process that is
+  *always running*. Examples include charms like ~apache~, ~mysql~,
+  ~postgres~.
 
-  They usually open ports and are listening to provide their service,
-  or carry background listening of other ressources (like checking
-  time and sending scheduling command for the ~cron~ services), and or
-  use files to trigger or report on their activity.
+  These charms bring up processes that typically open ports to provide
+  their functionality, perform background tasks like checking the time
+  and scheduling commands (as the ~cron~ charm), and may use files to
+  trigger or report on their activities.
 
-  It will have an entry in the final ~docker-compose.yml~, and thus, a
-  container will run and stay in memory and have a ~restart:
-  unless-stopped~ policy. They use CPU and memory ressources.
+  In the final ~docker-compose.yml~, a ~daemon~ type charm will
+  ensure that an entry is created for the service they manage,
+  resulting in a container that stays in memory. As such they require
+  a docker image. They will ensure that these entries are managed with
+  ~restart: unless-stopped~ policy.
 
-- ~run-once~
+  The processes managed by these charms will be setup via
+  ~docker-compose up~ actions at the end, and they will run in the
+  background.
 
-  The entry is meant to describe *a command that run once*,
-  it will be called by a service and *will exit after execution*.
+  Once brought up, the processes from these charms will consume CPU and
+  memory resources indefinitely, until you manually bring them down.
 
-  For instance, ~logrotate~, ~rsync-backup~, or ~letsencrypt~ are
-  of type ~run-once~.
+  It makes sense to bring them ~up~ or ~down~.
 
-  They are meant to be run by service for specific events. They
-  usually will use relations to ensure they are called at specific
-  moment by service...
+- ~command~
 
-  A command does not have an automatic ~restart~ policy as services
-  have.
+  This charm type is used to prepare *a process that run and exits
+  after execution*. These are more what could be expected of a
+  "command", and are typically invoked by an other service for
+  specific events.
 
-  They use CPU and memory ressources only when run and gives them back
-  once finished.
+  Example includes ~logrotate~, ~rsync-backup~, and ~letsencrypt~,
+  which are charms of type ~run-once~.
+
+  These charms are meant to setup commands that are triggered by
+  services at specific moments or as a result of specific event. It is
+  through their ~relation~ hooks with other services that they will
+  ensure to be called when intended to. They are run through the
+  ~docker-compose run~ call.
+
+  Like ~daemon~'s typed charm, these charm will ensure that an entry
+  is correctly added in the final ~docker-compose.yml~ with all the
+  necessary options so it is ready to be triggered. They require also
+  a docker image.
+
+  But unlike ~daemon~'s typed charms, these charm will ensure that
+  the entry they managed in the final ~docker-compose.yml~ *DO NOT*
+  have an automatic restart policy.
+
+  They consume CPU and memory resources only when running and release
+  resources once finished.
 
 - ~stub~
 
-  The entry describes an entity that will *not be run at all*. It is
-  used to hold information in the ~compose.yml~ and often to *stand
-  for* a real service managed outside of ~compose.yml~ (on an other
-  host or on a different managing system, like a local installation or
-  LXC, virtualbox, ...).
+  A ~stub~ charm is more of a placeholder that doesn't have anything
+  to run at all ! They don't need any docker image. These entities are
+  used to hold information in ~compose.yml~ and can often be used to
+  represent a real service managed externally (out of =compose=, on
+  another host or through a different management system, such as a
+  local installation, LXC, VirtualBox, etc.).
+
+  For example, ~smtp-stub~ charm can be used to build an entity that
+  will stand for an external ~smtp~ service. Through relations, these
+  stubs offer interfaces similar to actual services in the setting up
+  stage. For instance, a ~smtp-stub~ acts as a ~smtp-server~ provider,
+  and can satisfy ~services~ that would require a ~smtp-server~
+  provider.
 
-  For instance, ~stmp-stub~ can be used to stand for an external ~smtp~.
+  They generally implement relation hooks and act as providers.
 
-  It is through their relation that they shine as they can provide
-  similar interface than actual services would have
-  provided. ~smtp-stub~ is a ~smtp-server~ provider and other charm
-  can connect to it.
+  No entry is created for them in the final ~docker-compose.yml~.
 
-  They usually implement relation hooks, and are providers.
+  They do not use any CPU or memory resources
 
-  No entry will be created in the final ~docker-compose.yml~.
 
-  They use no CPU or memory ressources at all.
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